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Category: PR for small business

Moxie Minute: I’m Doing Social Media. Do I NEED Publicity?

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PR for small business

Episode #14 – Chantelle Adams Talks About Taking the Stage

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Speaking is probably one of the more intimidating tactics when it comes to putting yourself out there. Today’s Marketing Moxie episode goes deep into this topic as part of the Brilliant Basic Training series.  Guest expert Chantelle Adams joins us to talk about taking the stage and getting over your fear. Items Discussed in this [...]

PR for small business The Marketing Moxie Show

Moxie Minute: What is PR Anyways?

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PR for small business

Moxie Minute: Should I Use HARO?

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Resources Help a Reporter Out 

PR for small business

Streamline Your Marketing with this One Decision

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Is your marketing sucking up ALL of your time? If you are spending hours and hour every single week sending emails and promoting your business, WHEN are you actually doing your work? I know, you had to stop for a second and consider that, right? It’s a damn good question. Harsh but practical business lesson [...]

PR for small business

Episode #5 – The Ins & Outs of Guest Posting Research

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In episode #5 we delve into the world of guest posting research in a bite-sized 12 minutes! Items Discussed in this Episode: The importance of guest posting research and why you can’t skip this step Using your ideal customer to help shape your research Looking at the competitive landscape to find opportunities Getting up close [...]

how to guest post PR for small business The Marketing Moxie Show

An Entrepreneur’s Confession: No More Checkboxes

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Things just got heavy. Okay, not really. But I’ve got a confession to make about my business. Well, it’s actually not about my business as you know it. But rather the fact that it’s not my only love. You see, I’ve been moonlighting on my business for a long time. Here it is. I have [...]

PR for small business

Want to be an Expert? 4 Tips for Standing Out in 2014

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I’m super stoked for a New Year, but I’ll spare you listing out my big goals and plans for the coming year. I actually do my planning all year long, with monthly updates, so it’s ongoing.  Possibly never ending. Business happens in real-time and I reserve the right to change my mind as I go. [...]

PR for small business

Expert or Not? Let the Buyer Beware.

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Everyone, and I mean everyone is in planning mode. Getting excited for 2014, figuring out business plans, budgets and so much more. There’s something magical about the promise of a new year, but nothing can dash those hopes as quickly as an investment gone bad. We’ve all been there. An expert, course, a coach…something that [...]

PR for small business

Fake It Til You Make It: The Business of Being an Expert

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Every week I have at least one conversation with a client or fellow entrepreneur about the business of being an expert. I just cringed as I wrote the words “the business of being an expert”, because really, it sounds wrong. Even after 15 years of doing just that with my clients it gives me the [...]

PR for small business

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