In episode #2 of the Marketing Moxie Podcast we continue looking at the role of your web site in positioning you as an expert and bringing business in the door.
We are joined by Money Making Expert, Ellen Ercolini who will share her insights into how to fix your site so you aren’t leaving money on the table. A certified coach, She works with creative entrepreneurs to help them map out a plan for success and make more money.
In this episode here’s what we’ll cover:
- How your web site isn’t just there to serve your customers
- The role of your website in elevating you to expert status
- The biggest mistakes people make on their site and to avoid them
- The #1 thing you need to fix asap
- What a brand voice actually is
- Common issues people fall into with their brand
Take aways for web site clarity:
- You need to make it simple for people to understand and next steps to be outlined.
- Your site isn’t just about your customer’s needs.
- Be ready to make changes as you change and grow.
Items discussed in this episode:
Get a Copy of the Transcript for Episode #2