The Marketing Moxie Show

Episode #7 – Writing Killer Guest Posts

In episode #7, we talk about how to write a great guest blog post and we have a guest expert, Lacy Boggs.  Lacy is an award winning journalist and professional blogger who’s going to share some of her insights on how to create a great guest blog post.

Items Discussed in this Episode:

  • The one thing you must nail down when writing a blog post
  • How to create a post that is in service of the readers and setting a goal for your post
  • About the death of guest posting for backlinks
  • Tips for writing a better blog post
  • Why writing for the web is different
  • Deal breakers for bloggers/editors
  • Bad pitches and what may happen to you if you send one

[Tweet “Learn how to write awesome guest posts with guest expert @LacyLu42 on the #marketingmoxie #podcast”]

Top 3 Takeaways for this Episode:

  1. Make sure that you write in a style that’s appropriate for the web.
  2. Take the time to create a great headline.
  3. Edit, edit, edit. Ensure you have time to get your post reviewed and create the best possible post.

Links in this Episode:

Lacy Boggs – The Ghostblogger

Guest Posting for Backlinks is Dead 

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